Mark Abou Jaoude

Spotify’s MENA music lead on local scenes and global reach

This is a conference session, not a performance. The focus is on how Spotify’s regional music teams connect Arab dance and electronic scenes to wider international audiences, with executives from MENA, Sub-Saharan Africa, the UK/Ireland/Netherlands, and North America on the panel.

More about Mark Abou Jaoude

Mark Abou Jaoude is Spotify’s Head of Music for the Middle East, North Africa, and Pakistan, where he focuses on amplifying Arab music globally and extending Spotify’s flagship music programs into the region. In Spotify’s own coverage, he’s framed as part of a broader push to surface Arab artists and genres to bigger audiences, alongside a fast-growing MENA market and rising Arabic-language listening. ([newsroom.spotify.com](https://newsroom.spotify.com/2025-04-29/celebrate-arab-heritage-month-with-the-local-genres-and-artists-making-waves-globally/))

A story

Spotify’s own profile says he started in radio before moving into streaming and artist-discovery programs. In their own words

Playing

2026-10-22 12:15 · Spotify Essential Insider Knowledge: Connecting Local & Global Music · Felix Meritis

For fans of

Phiona Okumu, Ronny Ho, Andy Vincent

Written by Songpot from public sources, not affiliated with the festival. Check the official artist page for times and changes.

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