Floris Groeneveld

Music-booking and event-strategy executive

Based in Ibiza, Spain; Amsterdam, Netherlands · From Netherlands

This is a conference session, not a performance. Expect discussion of bookings, artist fit, audience building, and the commercial side of lineups and partnerships.

More about Floris Groeneveld

Floris Groeneveld is co-founder of NOON Agency and heads its music division, working between Ibiza and Amsterdam. Before that he was a partner at Apenkooi & Playground, where he worked on music strategy, creative direction, and programming for projects including DGTL worldwide, STRAF_WERK, and elrow.

Playing

2026-10-21 14:15 · Behind the Booking: What Artist, Managers and Promoters Really Want · ADE x TicketSwap Global Promoter Hub

For fans of

Robyn van Gorsel

Written by Songpot from public sources, not affiliated with the festival. Check the official artist page for times and changes.

Plan Amsterdam Dance Event 2026 with Songpot · Ask about Floris Groeneveld in ChatGPT or Claude